MS in Marketing Analytics in USA

Highlights of studying MS in Marketing Analytics in USA

  • 15 universities offer Marketing Analytics courses in the USA

  • 8000+ job expected in the coming years

  • Increase of projected employment with an average rate of 13%

  • Professions with an average salary of $90316

  • STEM-based courses are increasing demand

  • Duration of just 12 months required for course completion

  • Career options available through Post Work Permit of 3 years

  • 20 hours on campus per week of part-time allowed

  • Excellent education achievable with a fee of just 20 lakhs

  • Financial assistance available through Teaching, Graduate, and Research assistantship

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MS in Marketing Analytics in USA

In recent times, data has been called the gold of the digital era. The businesses are about gathering an ever-increasing numerical data about customers and customer behaviors, and technology, including social media, is drastically altering the way companies interact with and engage their customers. The rush to mine this valuable resource has created a demand for MS in Marketing Analytics in USA. The MS in Marketing Analytics USA program gives an exceptional curriculum and best exposure that is finely tuned to the needs of the industry, with a focus on developing students’ knowledge and skills in business, analytical methods, and technology. To be the best marketing specialist Marketing Analytics MS in US readies, individuals convert data into insights, transform information into communication, and translate marketing analytics into a competitive advantage in the new economy. Masters in Marketing Analytics in USA offers an individual the cutting-edge skills which are needed to position you as a leader in marketing analytics, applying sophisticated methods to analyze Big Data and solve marketing problems. The inclusive set of skills learned in Masters in Marketing Analytics USA includes analytic tools and programming languages like Python, R, Tableau and SAS. Marketing Analytics Masters in USA also explores methods and techniques for predictive modeling, consumer analysis, customer segmentation, and micro-targeting. Marketing Analytics MS in USA course provides an outstanding experience for students, especially those considering careers in consulting, forecasting, data science analytics, and other digital specializations.



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Marketing Analytics in USA

Marketing analytics in USA degree will completely guide you with a piece of extensive knowledge in marketing analytics, which allows you to contribute to business value by supporting marketing decision-making. Marketing analytics in USA students will discover how to identify relevant sources of data and the tools most appropriate for data analysis, as well as demonstrate competence in the application of marketing software programs and the essential presentation and visualization of data findings. Assignments are prepared to teach you to communicate a business case, which will lead to decision-makers successfully, both verbally and in writing. Marketing Analytics in USA provides training in project management, learning to work in a team, and how to effectively utilize team strengths for problem-solving.

Marketing analytics in US, below is the list of top Universities in USA for Marketing Analytics.

Universities for Marketing Analytics in USA

Marketing Analytics course in USA

University of California, Los Angeles Anderson's MBA
University of Rochester MS in Marketing Analytics
University of Texas, Austin McCombs Full-Time MBA
University of Georgia Master of Marketing Research
Rutgers, The State University of New Jersey, New Brunswick Full-Time MBA
University of Washington Foster Full-time MBA
University of Maryland College Park MS in Marketing Analytics
Fordham University MS in Marketing Intelligence
University of North Carolina at Charlotte Belk College MBA
Michigan State University MS in Marketing Research
Clark University MS in Marketing Analytics
University of Delaware MBA (STEM - BA)
University of San Francisco MS in Marketing Intelligence
University of Colorado, Denver MS in Marketing
Temple University MS in Marketing
Illinois Institute of Technology MS in Marketing Analytics
DePaul University MS in Marketing Analysis
University of Texas, Arlington MS in Marketing Research
Rutgers, The State University of New Jersey, Newark Full-Time MBA
University of Missouri Crosby MBA
Hofstra University MS in Marketing Research and Analytics
Wright State University MS in Marketing Analytics and Insights
University of Houston Main Campus Bauer MBA
Oklahoma State University, Stillwater Watson MBA
Texas State University MS in Marketing Research and Analysis
California State University, Long Beach MS in Marketing Analytics
Towson University MS in Marketing Intelligence
Pace University MS in Customer Intelligence and Analytics
University of North Florida MBA
Southern Illinois University, Edwardsville MS in Marketing Research
Bentley University MS in Marketing Analytics
Claremont Graduate University MS in Marketing Analytics
Baruch College, CUNY MS in Marketing
Pacific Lutheran University MS in Marketing Analytics
Texas A&M University, Commerce MBA
Golden Gate University MS in Marketing








Scope of Marketing Analytics in USA

The scope of marketing analytics in USA has become highly obvious for companies, as the competition for the retention of customers has become a necessity for the businesses. These days every company uses multiple channels to keep the customers informed and connected with them.

The US market of marketing analytics was valued at USD 847.81 million and is anticipated to move forth to register a CAGR of 12.9% over the forecast period (2019-2024). Marketing analytics in USA solution allows them to keep track of the impact of the actions taken. This has eventually resulted in the integration of these solutions with the existing ERP solution, which is beneficial in using the generated and available data. The program of marketing analytics is ranked 21st on the list of top Master's of Marketing programs by TFE Times (2019). Marketing Analytics scope in USA will study subjects such as Insights into the Next Economy Markets, Analytics for Decision Making, Marketing Research and Engineering, Strategic Marketing Management, etc.

Salary after MS in Marketing Analytics in USA

The increased Demand for market analytics skills has boosted the salary after MS in Marketing Analytics in USA. This Demand for marketing analytics is increasing steadily, but there is a huge deficit on the supply side, and this fact has led to an enormous hike in the average salary in USA after MS in Marketing Analytics. MS in Marketing Analytics in USA salary ranges from US $70,000 - US $100,000. The average Salary of MS in Marketing Analytics in USA is US $93,704. The Demand for marketing analytics is huge, and the scarcity ensures a higher average salary in USA after MS in Marketing Analytics.

Top universities in USA for MS in Marketing Analytics

You will get trained to implement rigorous marketing practices and analytic techniques in top Marketing Analytics universities in USA, as well as create reports and presentations that make you stand out as an analytics professional in universities in USA for MS in Marketing Analytics. The degree from top universities for MS in Marketing Analytics in USA prepares you for a career in marketing and analytics, such as social media analyst, market researcher, sales planning, demand forecaster, optimization specialist, pricing analyst/retail analyst. Top universities for Marketing Analytics in USA will train you to be a progressive specialist in marketing. Top US universities for MS in Marketing Analytics teaches you to convert data into insights, transform information into communication, and translate marketing analytics into a competitive advantage. Upon successful completion of top universities for MS in Marketing Analytics in USA program, students may pursue a career as a market research analyst, social media marketing specialist, or professional in a marketing services firm.

Below is the list of Top Universities in USA for MS in Marketing Analytics

Top Universities in USA for MS in Marketing Analytics

Top Marketing Analytics Programs in USA

University of California, Los Angeles Anderson's MBA
University of Rochester MS in Marketing Analytics
University of Texas, Austin McCombs Full-Time MBA
University of Georgia Master of Marketing Research
Rutgers, The State University of New Jersey, New Brunswick Full-Time MBA
University of Washington Foster Full-time MBA
University of Maryland College Park MS in Marketing Analytics
Fordham University MS in Marketing Intelligence
University of North Carolina at Charlotte Belk College MBA
Michigan State University MS in Marketing Research
Clark University MS in Marketing Analytics
University of Delaware MBA (STEM - BA)
University of San Francisco MS in Marketing Intelligence
University of Colorado, Denver MS in Marketing
Temple University MS in Marketing
Illinois Institute of Technology MS in Marketing Analytics
DePaul University MS in Marketing Analysis
University of Texas, Arlington MS in Marketing Research
Rutgers, The State University of New Jersey, Newark Full-Time MBA
University of Missouri Crosby MBA


Eligibility for MS in Marketing Analytics in USA

The Universities in USA are very particular about the quality, intentions, and dedication of the applicants and to judge the same they have set certain criteria of eligibility for MS in Marketing Analytics in USA and the ones who meet the eligibility for MS in Marketing Analytics in USA are the ones to secure a seat in the various competitive university. The MS in Marketing Analytics in USA requirements are decided by the department of the university to check the quantitative, verbal, and analytical skills of the applicants.

Admission to Masters in Marketing Analytics in US requirement is as below

  • CGPA - Bachelor’s degrees with a CGPA of 2.25 and above on a scale of 4 and minimal history of backlogs as MS in Marketing Analytics in USA eligibility.
  • GRE (Graduate Record Exam) - GRE exams are a broad assessment of the student’s critical thinking, analytical writing, verbal reasoning, and quantitative skills, which are essential for various analytical courses and hence it is considered as an essential criterion for eligibility for MS in Marketing Analytics in USA. A minimum GRE score of 290 is concerned, the more the score, the better your chances of getting into a top university.
  • Without GRE - GRE is an important eligibility criterion but is not a hurdle that can stop you from pursuing the Masters in the USA as there are universities that do not consider GRE as a criterion for Masters in Marketing Analytics in USA requirements.
  • Graduate Management Admission Test (GMAT) – Graduate Management Admission Test is an adaptive test designed to evaluate specific analytical, writing, quantitative, verbal, and reading skills in written English for use in admission to a masters in Marketing Analytics in the USA. A GMAT score of 500 is a considerable score, the higher the score the better are your chances of securing admission in the top universities.
  • Without GMAT - Graduate Management Admission Test is a test designed for evaluating the students joining MS in Marketing Analytics in USA, but there are few universities that do not consider GMAT as an eligibility criteria.
  • Statement of Purpose - The statement of purpose is the mirror that reflects the personality of the student that he/she portrays in front of the admission committee. SOP plays an important role in the enrolment of the student. From the template to the content, every small detail matters a lot, and our team of well-experienced counselors can help you frame the best SOP.
  • Admission Essay - An admissions or application essay is another criteria for eligibility for MS in Marketing Analytics in USA. It is an essay or other written statement written by an applicant or a prospective student applying to some college, university in the USA. Essay topics are decided by the university and can range from very specific to open-ended.
  • Letter of Recommendation - Letter of recommendation is a document that is drafted by your supervisor or teachers or academics heads in order to add extra merit to your application. Our team of counselors can help you shed light on your full package that was not possible through a resume via LOR. The USA universities require three letters of recommendation as a part of the application process.
  • English Language Requirement - The eligibility for MS in Marketing Analytics in USA has English test requirements, minimum IELTS requirement for MS in Marketing Analytics in USA is 6.0 or 6.5(overall), and minimum TOEFL requirements for MS in Marketing Analytics in USA is 79, and this varies depending on the university planning to apply.

US university ranking for MS in Marketing Analytics

US University Rankings for MS in Marketing Analytics is at the top of the various ranking lists that take academics, research, cost, program and course depth, student diversity, and employability in consideration. Although from an applicant’s perspective, the system to judge the Master of Marketing Analytics ranking US varies depending on the individual’s background. In addition to the growing international competition among the universities, the MS in Marketing Analytics in USA rankings are developed based on various quantitative and qualitative methods. Masters in Marketing Analytics in USA rankings is appealing as they provide a positive idea about the quality of university as the data is collected by using both quantitative and qualitative methodologies. US university rankings for MS in Marketing Analytics to provide clarity on standards of the various universities are:

US Universities MS in Marketing Analytics

MS in Marketing Analytics in USA Ranking

University of California, Los Angeles 1
University of Rochester 2
University of Texas, Austin 3
University of Georgia 4
Rutgers, The State University of New Jersey, New Brunswick 5
University of Washington 6
University of Maryland College Park 7
Fordham University 8
University of North Carolina at Charlotte 9
Michigan State University 10
Clark University 11
University of Delaware 12
University of San Francisco 13
University of Colorado, Denver 14
Temple University 15
Illinois Institute of Technology 16
DePaul University 17
University of Texas, Arlington 18
Rutgers, The State University of New Jersey, Newark 19
University of Missouri 20
Hofstra University 21
Wright State University 22
University of Houston Main Campus 23
Oklahoma State University, Stillwater 24
Texas State University 25
California State University, Long Beach 26
Towson University 27
Pace University 28
University of North Florida 29
Southern Illinois University, Edwardsville 30
Bentley University 31
Claremont Graduate University 32
Baruch College, CUNY 33
Pacific Lutheran University 34
Texas A&M University, Commerce 35
Golden Gate University 36


MS in Marketing Analytics in USA fees

The MS in Marketing Analytics in USA fees range from US $10,000 to US $30,000 per year. MS Marketing Analytics in USA fees vary from university to university and also changes at frequent intervals. MS in Marketing Analytics in USA cost goes beyond just the tuition fee. The total Marketing analytics in USA cost comprises medical insurance and other fees, educational supplies, living expenses, and cost of tuition. The average cost of MS in Marketing Analytics in USA is around between the range that is mentioned.

Best universities in USA for MS in Marketing Analytics

Best Marketing Analytics universities in USA exposes its students to modeling and coding techniques that help individuals manage the customer relationship from acquisition to development to retention. In Best universities for Marketing Analytics in USA, added attention is directed towards models that help firms appropriately value customers and target them with the right offer at the right time. Best Marketing Analytics colleges in USA identify analytic models that can be applied to real, large-scale databases to improve and automate firm-level marketing decisions. In short, Best universities in USA for MS in Marketing Analytics are used to better decisions around product design, pricing, promotion/advertising, and digital and mobile channel management. Best universities for MS in Marketing Analytics in USA takes a quantitative and data-driven approach to analyze and improve digital marketing strategies. Here’s is a list of such carefully picked best colleges for Marketing Analytics in USA

Best Universities in USA for MS in Marketing Analytics

Best Marketing Analytics Programs in USA

University of California, Los Angeles Anderson's MBA
University of Rochester MS in Marketing Analytics
University of Texas, Austin McCombs Full-Time MBA
Rutgers, The State University of New Jersey, New Brunswick Full-Time MBA
University of Washington Foster Full-time MBA
University of Maryland College Park MS in Marketing Analytics
Fordham University MS in Marketing Intelligence
University of North Carolina at Charlotte Belk College MBA
Michigan State University MS in Marketing Research
Clark University MS in Marketing Analytics
University of San Francisco MS in Marketing Intelligence
University of Colorado, Denver MS in Marketing
Temple University MS in Marketing
Illinois Institute of Technology MS in Marketing Analytics
DePaul University MS in Marketing Analysis
University of Texas, Arlington MS in Marketing Research
Rutgers, The State University of New Jersey, Newark Full-Time MBA
University of Missouri Crosby MBA
Hofstra University MS in Marketing Research and Analytics
Wright State University MS in Marketing Analytics and Insights
University of Houston Main Campus Bauer MBA
Oklahoma State University, Stillwater Watson MBA
California State University, Long Beach MS in Marketing Analytics
Pace University MS in Customer Intelligence and Analytics
Southern Illinois University, Edwardsville MS in Marketing Research
Claremont Graduate University MS in Marketing Analytics
Baruch College, CUNY MS in Marketing
Pacific Lutheran University MS in Marketing Analytics
Texas A&M University, Commerce MBA
Golden Gate University MS in Marketing


MS in Marketing Analytics in USA scholarships

MS in Marketing Analytics in USA Scholarships helps distinguished and worthy candidates by either reducing or completely waving off the tuition cost. The university determines which student receives the scholarship after analyzing their profile and having a complete background check using the statement of purpose, recommendation letters, experience, and academic credentials. MS in Marketing Analytics in USA Scholarships helps the international students to receive funding after being recommended by the academic department/programs and distinguished fellowship committee. The students willing to receive scholarships are supposed to strictly adhere to the deadlines. Types of MS in Marketing Analytics in USA scholarship or financial aid is given to international students are below:

  • Merit Scholarships - Merit scholarships are awarded to students with outstanding credentials in their Bachelor’s degree. Each application cycle, merit scholarships are offered to a number of applicants, even international students. Merit scholarships are applicable to those who have admittance to the respective university. The scholarships are partial to full tuition and can be 5% to 100% tuition fee waiver.
  • Need-Based Scholarships - These are awarded to students who have a financial need. Students qualify for need-based scholarships based on their family’s income. Universities that offer need-based scholarships also take into account an applicant’s grades and test scores. Students can find need-based scholarships from companies, organizations, and colleges.
  • Tuition fee waiver/discounts - Scholarships in the form of full or partial tuition fee waivers are the most common international scholarships offered by Universities. This means that the student does not have to pay the amount waived on the tuition part at the university. However, general fees (for the use of university facilities like the library, computers, and sports and health services usually have to be paid by the student. Most of the Universities will give you a 2/3 tuition waiver if you are offered a waiver.
  • In-state tuition fees - Nationals pay the Instate tuition fee, whereas the International students pay almost double the tuition fee. International students are also eligible for the Instate tuition fee waiver if they have a good academic score, and usually, universities make a decision for an in-state tuition fee.
  • Teaching Assistantship - Instead of simply awarding a grant or bursary for graduate study, teaching assistantships provide a fee waiver or stipend in return for services to the institution. This may involve teaching and demonstrating for undergraduates or assisting in a lab or workshop.
  • Research Assistantship - Research Assistantship is about helping a Professor with their research and to put down their workload. The grants are provided by University funds, which are, in turn, sponsored by the government of USA or other private agencies. Students apply for this post during university application, but get the results for the same by the end of the first semester.
  • Graduate Assistantship - Graduate Assistantship, a form of financial support provided to the student who engages themselves in teaching assistantships or research assistantships is one of the biggest advantages of doing MS in the United States. It can not only help you fetch a monthly stipend but also in few conditions waives off your tuition fees.

Marketing Analytics universities in USA

In today’s world, digital and online marketing techniques generate vast amounts of data, which means there is an increasing demand for analysts who can interpret this data to help businesses to understand their customers and optimize their marketing activities. Marketing Analytics universities in USA will provide you with the practical skill and knowledge to unlock your full potential of big data to inform sound marketing strategies. The students will be introduced to different types of methods of data collection, research, and statistical techniques. The marketing analytics universities in USA will then explore some of the ways in which new technology, databases, and the Internet can be used both to understand consumers better but also to understand the concept and improve the effectiveness of marketing campaigns. Marketing analytics universities in USA module is a critical foundation for the Consultancy Skills and Practice module, in which you will be required to apply your marketing research knowledge and skills in solving a specific problem for a real client. The important core modules taught at Marketing Analytics colleges in USA will give you a thorough grounding in areas such as building customer insight, marketing analytics, web analytics, credit scoring, and data mining.

List of universities in USA for MS in Marketing Analytics, preparing you for a successful career in this fast-growing sector

US Universities MS in Marketing Analytics

MS in Marketing Analytics in USA Ranking

University of California, Los Angeles 1
University of Rochester 2
University of Texas, Austin 3
University of Georgia 4
Rutgers, The State University of New Jersey, New Brunswick 5
University of Washington 6
University of Maryland College Park 7
Fordham University 8
University of North Carolina at Charlotte 9
Michigan State University 10
Clark University 11
University of Delaware 12
University of San Francisco 13
University of Colorado, Denver 14
Temple University 15
Illinois Institute of Technology 16
DePaul University 17
University of Texas, Arlington 18
Rutgers, The State University of New Jersey, Newark 19
University of Missouri 20
Hofstra University 21
Wright State University 22
University of Houston Main Campus 23
Oklahoma State University, Stillwater 24
Texas State University 25
California State University, Long Beach 26
Towson University 27
Pace University 28
University of North Florida 29
Southern Illinois University, Edwardsville 30
Bentley University 31
Claremont Graduate University 32
Baruch College, CUNY 33
Pacific Lutheran University 34
Texas A&M University, Commerce 35
Golden Gate University 36


Masters in Marketing Analytics in USA for international students

Masters in Marketing Analytics in USA for International Students has expanded in the present times. It’s all due to the recent Demand for internationalization and globalization has increased the inflow of international students in the United States. Masters in Marketing Analytics in USA for International students can be a quite overwhelming and life-altering experience. Masters in Marketing Analytics in USA for Indian students can be both academic prestige and a financial benefit. Masters in Marketing Analytics students for international students can be easy to adapt, provided the student is right-minded and well planned. Masters in the USA can provide continuous progress and a flexible and adaptable attitude. MS in Marketing analytics in USA for Indian students is perfect as the USA is considered the best place for higher education because of its most reputed international universities, groundbreaking research, and engaging campus plus guaranteed successful career.

Marketing Analytics course in USA

The Marketing Analytics course in USA modules aims to give you both transferable and technological skills to give you a career advantage. For example, in Marketing Analytics programs in USA, using Big Data for Consultancy, consolidates your learning and gives you the opportunity to use your skills in realistic scenarios. It is concerned with the processes of research and analytics that can help marketers understand their customers and competitors, measure the impact of marketing activities and ultimately help build more productive relationships with customers. MS in Marketing Analytics in USA courses goes above the old traditional concepts, approaches of marketing research to also consider how new technology, and the Internet in particular, offer marketers exciting new and improved pathways to understand and respond to customers and to measure marketing performance. Marketing Analytics courses in USA make you solve problems, generate insights and present your findings – all of which will be valuable preparation for the workplace. You have the liberty to choose optional modules in best Marketing Analytics programs in USA such as consultancy and project management to develop skills that will be sought after in any sector.

Below is the list of best marketing analytics courses in USA

Universities in USA for MS in Marketing Analytics

Marketing Analytics course in USA

University of California, Los Angeles Anderson's MBA
University of Rochester MS in Marketing Analytics
University of Texas, Austin McCombs Full-Time MBA
University of Georgia Master of Marketing Research
Rutgers, The State University of New Jersey, New Brunswick Full-Time MBA
University of Washington Foster Full-time MBA
University of Maryland College Park MS in Marketing Analytics
Fordham University MS in Marketing Intelligence
University of North Carolina at Charlotte Belk College MBA
Michigan State University MS in Marketing Research
Clark University MS in Marketing Analytics
University of Delaware MBA (STEM - BA)
University of San Francisco MS in Marketing Intelligence
University of Colorado, Denver MS in Marketing
Temple University MS in Marketing
Illinois Institute of Technology MS in Marketing Analytics
DePaul University MS in Marketing Analysis
University of Texas, Arlington MS in Marketing Research
Rutgers, The State University of New Jersey, Newark Full-Time MBA
University of Missouri Crosby MBA
Hofstra University MS in Marketing Research and Analytics
Wright State University MS in Marketing Analytics and Insights
University of Houston Main Campus Bauer MBA
Oklahoma State University, Stillwater Watson MBA
Texas State University MS in Marketing Research and Analysis
California State University, Long Beach MS in Marketing Analytics
Towson University MS in Marketing Intelligence
Pace University MS in Customer Intelligence and Analytics
University of North Florida MBA
Southern Illinois University, Edwardsville MS in Marketing Research
Bentley University MS in Marketing Analytics
Claremont Graduate University MS in Marketing Analytics
Baruch College, CUNY MS in Marketing
Pacific Lutheran University MS in Marketing Analytics
Texas A&M University, Commerce MBA
Golden Gate University MS in Marketing


MS in Marketing Analytics in USA without GRE or GMAT

The average MS in Marketing Analytics in USA GRE or GMAT score is considered as eligibility criteria for most of the top universities. GRE is an examination to analyze the applicant’s verbal, quantitative, and writing skills. There are universities that admit students to their Masters in marketing analytics in USA without GRE or GMAT. MS in Marketing analytics in USA without GRE or GMAT is possible, and this makes the chances of the applicants to get admitted higher and also easier. If GRE is all that you are worried about, then you should know a lot of universities take in students without the GRE or GMAT score and without compromising on the quality of the course and programs. These universities are smooth roads to an outstanding career.

Below is the list of Universities offering Marketing Analytics in USA without GRE or GMAT

Marketing Analytics Universities in USA without GRE or GMAT

MS in Marketing Analytics in USA without GRE or GMAT

University of San Francisco MS in Marketing Intelligence
Towson University MS in Marketing Intelligence


Highlights of Studying MS in Marketing Analytics in USA



Highlights of Studying MS in Marketing Analytics in USA




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